Chris Phillips CV | Curriculum Vitae | Gecko Web Design | Designer | SEO | Accessibility & Usability

Introduction

I am a web professional with a broad range of expertise including Information Architecture, Wireframing, Content Management Systems, SEO, Web Design and HTML/CSS Development.

I have worked for numerous large corporations both national and international and a large tertiary employer. The knowledge I have obtained in past employment, research and self teaching has put me in a position where I will be an essential member of any online department.

I have often been referred to as a very likeable and patient person. Willing to listen to both sides of any story to make a clear decision on the direction a project should take. I'm a problem solver, often looking for better ways to improve processes without compromising productivity or increasing production costs. I manage people how I expect to be managed, with respect and with a clear understanding of what is expected from my me and my team.

Personal details

Full name: Christopher Phillips
Age: 39
Born: Liverpool, England
New Zealand resident: Yes
Marital status: Married

Education

St Leonards Primary School, Auckland 1976 — 1981
Kelston Intermediate School, Auckland 1982 — 1984
Kelston Boys High School, Auckland 1984 — 1987

Further education

Advanced CSS Training - London, UK
Web Accessibility Training - London, UK
New Horizons Advanced Photoshop 6
David Forman Training - Supervision/Management Course
Unilogic Crystal Reports Writer
ALC Supporting & Troubleshooting Windows95
Computerland Advanced DOS, Intro OS/2, Networking Topologies and LAN Server.
MTE Demystifying LANS
New Horizons Administrating Microsoft Windows NT4.0
Barista Certificate - Piazza School of Espresso Coffee Making

Achievements

NZoom Travel nominated in the Netguide awards for Best Travel Website 2000 & 2001
Management - Appreciation for Excellence Award 1994 & 1996
Nomination for Chief Executives Excellence Award — Sabre Pacific NZ Ltd
Various certificates for products used and sold by Fantasia Information Network / SABRE Pacific NZ Ltd

Work history

December 2008 — present
The University of Auckland
www.auckland.ac.nz
Web Content Team Leader

Mangage a small team of Web Content Coordinators
Coordinate the migration of content from various University websites to the new content management system
Coordinate the development of new information architecture for each major site being migrated
Contribute to content refresh for current and migrating sites
Information Architecture (IA) creation and review
Content Schedule creation and review
Assisted in the design/layout of The University of Auckland events calendar
Assisted in the design of the staff intranet for the The University of Auckland
Assist faculties and institutes with template selection and images
Creation of Google Maps for each faculty or institute
Offer additional Jahia CMS support to faculties and institutes who have already migrated onto the new CMS

July 2007 — December 2008
Flight Centre New Zealand
www.flightcentre.co.nz
E-commerce Leader

Manage e-commerce team including website production, development teams and Contract IT resource or suppliers.
Plan business cases for Online Channel development that deliver revenue and margin.
Search Engine Optimization
Creation of Wireframes & Photoshop/Fireworks Mockups for HTML build.
Design and implementation of an internal 'Holiday Builder' to improve communication and productivity between travel wholesalers and online channel.
Evaluate, prioritize and manage business-as-usual Online Channel development.
Interpret and develop all Flight Centre product and content and ensure integration into Online Channel.
Manage the creation and delivery of Email Communications to 230,000+ people.
Train Content Loaders on best practice content editing focusing on SEO rich content.
Generate reports on website productivity using Google Analytics and Hitwise.
Working closely with NZ Marketing and Product teams.
Liaise with internal departments and offer advice on web development and integration of campaigns within existing online presence.
Assist with the design, layout, HTML and CSS coding of promotion landing pages and microsites.

May 2007 — July 2007
Whitcoulls New Zealand Ltd
www.whitcoulls.co.nz
Online Content Manager - Contractor

Day to Day maintenance of static category homepages.
Creation of banners & tiles throughout website.
Answering website queries from customers.
Search Engine Optimization.
Creation of Google Analytics and Hitwise reports
Taking on consultant role to recommend changes to the existing site to improve performance & conversion rate.
Represent the Marketing Department from the Online/Interactive aspect in external advertising agency meetings.
Offered a fulltime position with Whitcoulls as Online Content Manager but declined to take up the position at Flight Centre.

October 2006 — June 2009
Bravo for Bras! Limited
www.bravoforbras.co.nz
Co-owner, Designer & Producer

Coding of the Bravo for Bras! website using a mixture of HTML, CSS and PHP.
Design of company logo.
Design of all company advertising material, posters, stationery and t-shirts
Day to Day running of the website using HTML, CSS, PHP and browser based Content Management Systems.
Creation and management of email campaigns.
Search Engine Optimization and Keyword tracking.
Providing daily reports of web traffic (Unique Visitors).
Creation and editing of online video - Fitting Guide section.

January 2003 — March 2006
Eurostar UK Ltd
www.eurostar.com
E-commerce Production Manager

Day to day running of Eurostar.com across 8 websites (multiple languages).
Co-ordination of online promotions/events with UK, French and Belgian marketing teams.
Creation and maintenance of affiliate/marketing banners.
Analyze web traffic reports and react accordingly based on results.
Organize content on a day to day basis and scheduling of new content online.
Organization of translations for content and/or promotional activity.
Investigate new web technologies and keep track of ongoing web trends.
Generate new traffic by means of new concepts online (multi lingual video, 360 tours, Interactive route maps)
Attend Steering Group meetings on a monthly basis with heads of departments.
Involvement of new designs/concepts to ensure it met with company brand guidelines and key objectives.
Ensure new designs meet WAI and usability standards.
Take and active part in User Acceptance Testing (UATs).
Key contact for Content Management issues or queries (Documentum and Ezpublish software) including the integration of the new CMS into the Eurostar.com environment.
Conduct department meetings and 1 to 1 meetings with team members.

January 2002 — December 2002
Travelling UK and Europe / Alma Lodge Bed & Breakfast, Windsor UK

October 1999 — November 2001
Television New Zealand — NZoom.com
www.nzoom.com
Travel Producer

Day to day maintenance of Travel section of nzoom.com using HTML, CSS and FTP software.
Creation of graphics for news or editorial articles.
Co-ordination of daily and weekly content online.
Twice daily updates of travel homepage and updated feature article nzoom.com homepage.
Writing new content as and when required.
Editing content from media agencies (Reuters, APN, etc) to keep with the tone of voice set by TVNZ.
Sourcing advertisers to sponsor new sections created with nzoom travel.
Creation of the online travel booking system to allow flights, hotels and cars to be booked through nzoom travel using a 3rd party supplier.
Monitoring online sales and reporting results to wholesaler (supplier) and Executive Producer.
Creation of online foreign exchange sales in conjunction with Travelex.
Nzoom Travel nominated in the Netguide awards for Best Travel Website 2000 & 2001

December 1992 — June 1999
SABRE Pacific NZ Ltd
www.sabrepacific.co.nz
Helpdesk Supervisor

Answering calls from travel agents throughout New Zealand.
Software, hardware and network support.
Daily/Weekly/Ad hoc generation of helpdesk reports for Operations Manager and Sales Teams.
Departmental meetings to discuss training requirements for travel agents.
Management of helpdesk team to reach goals and department objectives.
Training and coaching of junior staff members.
Creation and day to day maintenance of company intranet.
Involved in the migration of all travel agent PCs from Windows 98 to NT4.
Design of product brochures, helpdesk clue cards and product launch invitations.
Logo design for new Sabre product, E clipse.
Management - Appreciation for Excellence Award 1994 & 1996
Nomination for Chief Executives Excellence Award — Sabre Pacific NZ Ltd
Various certificates for products used and sold by Fantasia Information Network / SABRE Pacific NZ Ltd